Redwood furniture consumption is heating up to guard against "cabbage price, factory direct sales" promotion trap

At the 17th Conference of the Parties to the Convention on International Trade in Endangered Species of Wild Fauna and Flora (hereinafter referred to as the Convention) on October 5, all Dalbergia and bus and Hedgehog rosewood were listed in Appendix II. Laos Siamese rosewood is banned from export, Madagascar Dalbergia timber trade ban is suspended, and agarwood products are still regulated. The limitation and reduction of export volume will undoubtedly lead directly to the price increase of mahogany raw materials.

More than two months have passed since the Convention convention, and the voice of the industry’s “price increase” has also intensified. On the weekend of Hangzhou, Mr. Wang went to Dongyang Hongmu Furniture Market to make a set of sofas. Compared with the summer vacation, many merchants’ mahogany furniture has increased by 10%-20%, and some have increased by 30%.

With the recovery of the mahogany furniture market, mahogany furniture with high practicability, high value retention and inheritance (collection art value) is favored by the investment collectors and high-end consumer groups. There are also some unscrupulous merchants who use the names of “Redwood Furniture Factory Direct” and “Authentic Redwood Furniture Sales”. Everywhere, they rent the exhibition hall and idle venues for a short period of time, and they advertise indiscriminately through the media, using false “high prices”. Misleading words such as “low discount”, “factory direct sales”, “big sale”, “cabbage price” and “jumping price” attract consumers’ attention and make huge profits.

To this end, the Zhejiang Redwood Research Association, the United Nations Forestry Bureau Forest Products Quality Inspection and Testing Center (Hangzhou) and other related units, industry associations, issued the following warnings to remind the redwood consumers, enthusiasts to seriously discern, do not impulse consumption.

Beware of "selling by the times, stealing the pillars"

Although mahogany furniture is popular among people, the price is relatively higher than the price of ordinary solid wood furniture. In some so-called “high price and low discount” exhibitions/direct sales meetings, in the name of “cabbage price”, “big sale” and “factory direct sales”, there are often sub-filling phenomena, such as excessive white edge, rough process and low material grade. Some of the exhibits are genuine mahogany furniture. When it is shipped, it will be smashed and replaced with a piece of furniture. The products that consumers buy are not the same in terms of materials and processes.

Be wary of Zhang Guan Li Dai, true and false

Use precious or cheap wood to climb valuable mahogany. For example, use balsam wood to pretend to be a large fruit rosewood, Snailwood pretending to be African sandalwood; Hedgehog rosewood is old and then filled with yellow pear; Coke bean is filled with African rosewood; Dwarf Dalbergia or Shen Guibao is pretending to be Dalbergia sinensis; Liu pretending to drop incense Dalbergia (Hainan huanghuali) and so on. Because consumers are not careful at the show, they are easily blinded. In the name of the non-national standard mahogany crown "Redwood", it is easy to be deceived.

Avoid low price attraction, name is not true

To distinguish the quality of mahogany furniture, one must look at the craft, the second depends on the style, and the second looks at the material. It is difficult to grasp without professional knowledge. It is not recommended that consumers buy mahogany furniture at trade fairs without administrative or industry organizations. Some of them use the name of “high price and low discount” to pick a few special discount products as advertising bait. The actual price is far more expensive than the regular mahogany manufacturers, and the name is not true. Consumers can buy with friends who are knowledgeable, otherwise it is easy to buy back furniture with uneven craftsmanship and quality.

There are other traps

If the name is used, it is said to be the name of the “authoritative unit” of some organization; some borrows the celebrity effect, or endorses, misleading consumption, and neglects the quality of the product itself; the empty city, the consumer pays the deposit, and the time is up. Not available; go to the house, there is no after-sales service guarantee. After the manufacturer sold the furniture and left, there was no way to find the manufacturer after the problem occurred.

In order to further standardize the healthy development of the redwood industry, the Zhejiang Redwood Research Association reminded the redwood fans to learn more about the truth and safeguard their legitimate rights and interests.

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