Analysis of the price trend of mahogany furniture, the price is lower, the price is reduced by 50%

In the past six months, the market of redwood has continued to fall, and the price has dropped by 50%. Wood furniture seems to have changed from the old "fragrant" to the "cold rice ball". The price decline from the beginning of the year has severely frustrated sales of mahogany furniture, especially for low-end mahogany furniture. The price drop is generally around 50%, and the price of high-end mahogany is relatively small. A brand sales manager shook his head and said: "This year the entire mahogany furniture market is extremely deserted, and prices have been falling sharply since the beginning of the year."

According to the reporter, since November last year, the traffic of most mahogany furniture market has encountered "Waterloo". According to industry insiders, the traffic volume of mahogany furniture retailers has dropped by about 40% due to multiple factors such as the fall in raw material prices and the regulation of the property market. The domino effect appeared. At the beginning of this year, the price of mahogany furniture dropped significantly. Especially for the low-end mahogany furniture, the price dropped by 50%, and the high-end products fell by about 10% to 25%.

In the past six months, the “cold air” blown by the mahogany furniture market has really made the mahogany collectors and fans calm down a lot.

According to the reporter's understanding, the number of redwood enterprises has increased since 2008, coupled with the widespread use of mechanized production, the productivity of mahogany furniture has surged, and the popularity of mahogany culture has been slow. The growth rate of the end consumer market has not kept up, plus the current consumer wait-and-see mood. Aggravation has led to a period of overcapacity in mahogany furniture.

Analysis of the price trend of mahogany furniture, the price is lower, the price is reduced by 50%

Although the population of mahogany furniture is expanding, the resources of mahogany are limited, which means that the real estate ratio of mahogany furniture will become smaller and smaller. “It’s hard to tell the difference between true and false” is also a problem that has always caused “a headache” for mahogany investors. Experts suggest that consumers must be cautious in investing before the specific rules of the new national standard are still clear, and do not rush to buy. Insiders pointed out that if there is no research and information in the corresponding fields, blind investment will only cause losses.

The mahogany furniture market must be delisted after half a year of reshuffle

It is reported that the China Furniture Association said that since there is a new national standard, consumers certainly want to buy mahogany furniture that meets the requirements of the new national standard, so that they can feel more practical. However, the fact is that from the promulgation of the national standard to the real reaction to the market, you have to wait patiently for half a year.

There is no mahogany furniture in the market that meets the new national standard.

During our visit, we also found that although the new standard "General Technical Conditions for Redwood Furniture" has strict requirements on the raw material tree species and wood name, use ratio, use range, decoration process and maintenance system of mahogany furniture, consumers are still unable to be in the market. See products or brands that meet the above criteria.

In this regard, Zhang Bingbing, vice chairman of the China Furniture Association, said that China's mandatory standards usually have a six-month buffer period, which is for the manufacturers to adjust themselves to meet the new national standard requirements. At the same time, we found that the preface of the "General Technical Conditions for Mahogany Furniture" clearly states: "After six months from the date of implementation of this standard, the market will stop selling products that do not meet this standard." The consumers expecting it must understand that after six months, you can see the so-called "qualified products" that meet the national standard.

Find out the difference between "redwood" and "hardwood" at the time of purchase

At present, there are two standards related to mahogany commonly used in China's market: one is the national standard “Redwood” (GB/T 18107-2000), which determines 33 species of mahogany; the second is the 2008 industry standard. Dark and expensive hardwood furniture, there are 101 kinds of hardwoods, and 33 of them are included in the category. On August 1 this year, a new member of the standard for mahogany furniture, the national standard "General Technical Conditions for Redwood Furniture" (GB28010-2011). It is reported that this standard is China's first mandatory standard for mahogany furniture.

The insiders reminded that the furniture purchased by consumers is in line with the industry standard of "Dark and expensive hardwood furniture", only that the materials should be within 101 kinds, not to mention within 33 kinds. In other words, consumers buy expensive hardwood furniture, but not necessarily mahogany furniture. The industry standard of "Dark and expensive hardwood furniture" is not the revision and expansion of the national standard "Redwood". The scope of the two standards is different and cannot be confused. In addition, the newly issued "General Technical Conditions for Mahogany Furniture" is also a brand-new independent standard, mainly for the mandatory requirements of mahogany furniture, not the modification, supplement and update of the "Redwood" standard.

Understand the "five genera and eight categories" of the "Redwood" national standard

In 2000, the National Quality and Technical Supervision Bureau issued the National Standard for Redwoods (GB/T 18107-2000), which identified 33 species of redwood, belonging to the genus Pterocarpus, Dalbergia, Diospyros, genus and iron knives. Genus, classified as rosewood, rosewood, fragrant wood, black rosewood, red rosewood, ebony, striped ebony and chicken wing wood eight, known as the "five genera and eight classes."


Actually, the home will regulate the market as soon as possible, so that consumers can be more assured when buying mahogany furniture.

Ren Cheng, Vice President and Li Ze Store Manager Ren Cheng

According to sources in the mahogany industry, although the "General Technical Conditions for Mahogany Furniture" has been introduced, some businesses and experts are still controversial about this standard. Ren Cheng, the vice president of the Real Estate and the store manager of Lize Store, believes that it is difficult to achieve perfection for a brand new "standard", and it is normal to have controversy. However, this standard does have positive significance for regulating the mahogany furniture market and safeguarding consumer rights. Therefore, Ren Cheng said that in order to respond to the new standards and create a more rigorous and high-quality consumer environment for consumers, the “Redwood City Hall” of Lize Store will be standardized as soon as possible in terms of product express cards and mahogany furniture contracts. .

Expanding tree species to achieve "potential stocks" or contributing to the sustainable development of mahogany furniture

Yang Bo, Chairman of Beijing Yuan Henry Classical Hardwood Furniture Co., Ltd.

Before and after the introduction of the new standard for mahogany furniture, the statement about "expanding tree species" was raging. Although the final version of "General Technical Conditions for Mahogany Furniture" did not include new tree species in the category of redwood, the rare species were diminishing and rare resources. The issue of "the doomsday theory" is indeed very serious. In this regard, Yuan Henry Chairman Yang Bo said that he had reservations about the idea of ​​expanding the redwood species at first, and believed that it would undermine the mahogany furniture market that was not standardized. However, it was later found that indicators such as oiliness, durability and plasticity are similar to current redwood species, and that wood with full potential does exist and is waiting to be discovered. In the long run, these species will not only enrich the mahogany market, but will also contribute to the sustainable development of mahogany furniture.

The state has no verification method for the raw material “origin”, and the mahogany furniture “product express card” can be marked to the tree species or wood.

Pan Haiying, General Manager of Union Furniture

The new standard of mahogany clearly states that in the future, mahogany furniture products must be equipped with "product express cards", and the most noticeable content in the express cards is not the "product name". In addition to the Chinese name, Latin name, number of products and product variety of the timber species, whether the tree species or the origin of the wood is included in it has become another focus of controversy inside and outside the industry. In this regard, Pan Haiying, the general manager of Youlian Redwood, bluntly stated that the “product express card” of mahogany furniture is marked as a tree species or wood, and the “place of origin” may bring more disputes to consumers and businesses. Because, at present, China's identification technology for raw materials, it is not possible to identify the specific origin of tree species or wood, and the promise of non-validation is of little significance.

Consumers have long retained the "three certificates" of the new standard of mahogany for long-term rights protection.

Xu Xin, the director of the classical furniture market, Xu Xin

The introduction of new standards for mahogany furniture, in addition to regulating the industry, to create a more relaxed consumer environment, but also invisibly provide consumers with a deeper legal guarantee in the protection of rights. Chen Xin, director of Xuanming's market, said that the three documents of the product manual, product quality express card and product certificate required by the manufacturer in the new standard of mahogany can be an annex to the formal contract, which also has legal effects and is effective for a long time. Consumers should try to keep these documents in case they need it.

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